Flights to France Searches on Dohop Triple after Iceland-Portugal Match
The number of searches on Dohop for flights to France tripled immediately following Iceland’s draw against Portugal at the European Championships on Tuesday in Saint-Étienne, inspiring predominantly Icelandic but also global interest in going to France.
This can be clearly seen in the following graphs, which show both minute-by-minute visits to Dohop and in a country comparison chart showing the most searched destinations.
Web traffic jumps immediately after the whistle at Iceland-Portugal Match
A clear jump in web traffic can be seen as soon as the Iceland – Portugal European Championships game ended. Visits by Icelanders on Dohop had been dropping right before the game– Icelanders not in France were gathered in droves at key city and town centers where large screen TVs had been set up. But as the game progressed, searches began picking up, particularly during half-time. The most remarkable jump however was when the whistle blew and the game ended in a 1-1 draw (clearly seen on the right side of the graph), earning Iceland its first point ever in the European Championships.
It also marked a historical moment for Dohop– the single biggest jump between hours in our travel search engine’s history.
The amount of visits at the peak (9:20pm) is also the highest number of concurrent sessions on Dohop in the last several weeks.
Searches for flights to France tripled
We compared top searches on Dohop made on Wednesday, the day after the draw match between Iceland and Portugal, to searches made on the previous Wednesday. The results show France as the uncontested champion.
It is clear from this data that more Icelanders (than the 8-10% already reportedly in France) want to see the two remaining scheduled matches. It will be interesting to monitor the activity following Saturday’s Game 2 against Hungary.
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